
Image Consultant & Personal Stylist in London
PeraStyle UK is a London-based professional image consulting and personal styling platform founded by image consultant and fashion writer Ayda Göktürk Çetinkaya. Through personal styling, colour analysis, wardrobe editing, personal shopping and professional image consulting, we help you create a confident, polished and truly individual image. Combining experience in fashion and style with a highly personalised approach, every service is tailored to your lifestyle, personality and goals. Available in London and online, PeraStyle helps you make smarter style choices and express yourself with confidence.
Because style is not only about what you wear, but how you communicate who you are; PeraStyle is not about changing you, but about revealing the strongest, most authentic and confident version of you.
MY BEST FRIEND
A Guide to Professional Image and Style
My Best Friend is a comprehensive guide designed to help you develop your personal style, strengthen your professional image and express yourself with greater confidence. The book covers hair salon management, colour theory, facial anatomy, makeup application, hair design, personal style, image for media and photography, corporate image, social image, and guidance for brides, grooms and wedding preparation.
It is ideal for fashion and beauty professionals, image consultants, stylists, hairdressers, makeup artists, beauty specialists, students, brides-to-be, and anyone who wants to build a more confident and considered personal style.
The book is available in both English and Turkish.
Discover your style, strengthen your image and present the best version of yourself.

Image Consulting
Discover your authentic style and create a confident, polished image that reflects who you are.

Personal Shopping
Shop with confidence and choose pieces that suit your body shape, lifestyle, personality and budget.

Colour Analysis
Colour Analysis
Discover the colours that enhance your skin tone, hair and features and create a more harmonious wardrobe.

Wardrobe Edit
Refresh your wardrobe using what you already own and create versatile, effortless outfit combinations.

Corporate Image Consulting
Build a strong professional image through personal styling, visual communication and confident presentation.

Bridal Styling
Personalised bridal styling to help you create a harmonious look for your dress, accessories, colours and overall image.
Brand Collaborations
Let’s Inspire Together and Take Your Brand to New Horizons!
Let’s create inspiring partnerships across fashion, shopping, beauty, health and travel through affiliate partnerships, sponsorships, advertising, editorial features and product promotions.
Together with PeraStyle, let’s share your brand’s story and reach a wider audience!


MY BEST FRIEND
Digital Book Collection
Discover Your Style. Develop Your Skills. Invest in Yourself.
Explore a practical collection of digital guides covering personal image, colour analysis, makeup, hair, styling, corporate image and bridal elegance.
Created for beauty professionals, students and anyone who wants to refine their personal style with expert guidance.
Explore the Collection

PeraStyle News – Fashion, Beauty & Lifestyle
Discover More → Explore PeraStyle News
Explore the latest international news, fashion trends, beauty innovations and lifestyle inspiration, carefully curated by PeraStyle UK.

Pera Style Boutique –
Unique Gifts for Your Loved Ones!
Discover personalised gifts and original designs created for meaningful occasions. Explore T-shirts, cushions, wall art, accessories and more at PeraStyle Boutique on Etsy.
Thoughtful designs, made to turn every gift into a memorable moment.